Episode 86: Building Irresistible Programs with Diana Lidstone
My guest this week is Diana Lidstone. Diana has been building businesses for over 4 decades. She started with her own and then transitioned into helping women in service based industries as a Strategic Marketing and Growth Catalyst. Her engaging style is captivating – as are the subjects we cover:
The advantages of technology and mentorsThe components of an irresistible programWhat is an upsell and down sellWhy it is important to simplify the number of offers you haveThe importance of differentiationWhy you may not need social media in your marketing.
www.dianalidstone.com
My guest this week is Diana Lidstone. Diana has been building businesses for over 4 decades. She started with her own and then transitioned into helping women in service based industries as a Strategic Marketing and Growth Catalyst. Her engaging style is captivating – as are the subjects we cover:
- The advantages of technology and mentors
- The components of an irresistible program
- What is an upsell and down sell
- Why it is important to simplify the number of offers you have
- The importance of differentiation
- Why you may not need social media in your marketing.
Creators and Guests
Editor
Shaun Whynacht
I’m the founder of Blue Cow Marketing and father of an amazing little boy. helping other business owners overcome challenges is my passion.
