Episode 45: How to Turn Leads into Buyers with Tamika Auwai
A communication expert and Founder/CEO of Orisha Creative, Tamika is a specialist at turning leads into buyers. Join us for this fascinating conversation where you will learn the difference between a launch and an active enrolment campaign, and how Lead Generation is just another vanity metric. We'll break down the buyer's journey vs. the customer journey vs. funnels, redefine personal development, and share a unique definition of community.
A communication expert and Founder/CEO of Orisha Creative, Tamika is a specialist at turning leads into buyers. Join us for this fascinating conversation where you will learn the difference between a launch and an active enrolment campaign, and how Lead Generation is just another vanity metric. We'll break down the buyer's journey vs. the customer journey vs. funnels, redefine personal development, and share a unique definition of community.
Creators and Guests
Editor
Shaun Whynacht
I’m the founder of Blue Cow Marketing and father of an amazing little boy. helping other business owners overcome challenges is my passion.