The Real Bottom Line

Tracey is an accomplished professional with 20 years of experience in the financial services industry working directly or indirectly with personal, commercial and corporate clients to help them achieve their financial goals. A demonstrated passion for increasing financial fitness coupled with lending and risk management experience led to the establishment of Bissett Financial Fitness Inc.

As Chief Financial Fitness Trainer of Bissett Financial Fitness Inc., Tracey educates and empowers individuals, notably young adults, and entrepreneurs to take control of and live their financial lives with confidence. As a former executive at TD Bank, one of Canada’s Big 5 Banks, Tracey has worked with and in support of thousands of individuals and entrepreneurs to secure the financing they needed. This hands on experience coupled with her formal financial education, Masters of Business Administration and Chartered Financial Analyst designation, position Tracey uniquely to coach about all things money.

Tracey is a full time professor in the financial services faculty within the Business School at Centennial College. She leads speaking engagements and is the Executive Producer and host of the Young Money podcast all focused on increasing financial fitness. Recently named a Silver Award winner for The IFSE Institute Award for Financial Literacy Champion through the Wealth Professional Awards 2020.

A native of Nova Scotia, Tracey enjoys giving back the community and actively volunteers with Therapeutic Paws of Canada, the United Way of Toronto & York Region as well as Junior Achievement of Central Ontario.

• Explore what your ideal day looks like as an entrepreneur and how to allocate your time based on entrepreneurial time rules

• Shed tasks outside your zone of genius and focus on activities that energize and fulfill you

• Analyze tasks and activities, determine their fit in your zone of genius, and understand the cost of holding onto them

• Build a step-by-step process to shed undesired or time-consuming activities, explore delegation in a new way, and escape business jail

• Learn how to execute your ideal day by chunking down activities, overcoming forces of perfection, procrastination, fear, and ego, and amplifying growth drivers for your business.