Episode 149 - Build, Sold, and Keep Connecting
Some entrepreneurs build one business and call it a day. Dalene Allen has built — and sold — more than one… and kept right on making powerful connections.
In this episode of The Real Bottom Line, I sit down with Dalene to unpack her journey from direct sales leader earning pink Cadillacs, to running and selling the largest business referral network in Atlantic Canada, to launching her own networking company.
Dalene opens up about how she navigated each exit, why she believes human connection will always beat automation, and the simple habits that keep her network alive and thriving.
You’ll hear:
- How she turned a Mary Kay career into a sellable asset
- What it really takes to exit a franchise business
- The 10-minute-a-day LinkedIn strategy that works
- Her top tips for beginner, intermediate, and pro networkers
- How to instantly make new contacts feel welcome
Whether you’re building a business to sell or looking for better ways to meet the right people, Dalene’s story is packed with ideas you can put to work right away.
Creators and Guests

Editor
Shaun Whynacht
I’m the founder of Blue Cow Marketing and father of an amazing little boy. helping other business owners overcome challenges is my passion.
