Welcome to The Real Bottom Line – the podcast for business owners who want to exit on their terms.
I'm Wendy Brookhouse, creator of The Exit Lab and the Business Value Amplifier. In each episode, I talk with founders and experts about what really drives value in a business – and how to build a company that's ready to sell, whether that's in 2 years or 10.
We unpack what makes a business more attractive to buyers. We tackle financials, recurring revenue, customer satisfaction, and systems that take the business beyond you. No fluff. Just real conversations, tools, and ideas you can use right now.
If you're thinking about selling – or just want more control, more freedom, and more value – you're in the right place.
Latest Episodes
Episode 148 - Forget the Algorithm: The Power of Real Conversation in Social Media
In a world obsessed with algorithms, trends, and going viral, what if the true key to social media success was simpler and more human? This week's guest, Ingrid Deon, ...

Episode 147 - How to Sell a Business Without Selling Your Soul
In this episode, I chat with Gord Stevens, former owner of Uncommon Grounds, Rum Runners, Sugar, and more. Now the COO at Halifax Partnership, Gord shares what it was ...

Episode 146 - Your Baby’s Ugly – Why Business Owners Need a Wake-Up Call
On this episode of The Real Bottom Line, I sit down with Justin Goodbread, serial entrepreneur, value coach, and author of Your Baby’s Ugly. He’s started and sold seve...

Episode 145 - Stop the Social Media Overload
Guest: M. Shannon Hernandez, Messaging & Marketing Strategist and Founder of Joyful Business Revolution™Episode Summary: Feeling drained by social media? Struggling to...

Episode 144 - How to Build a Brand Story That Sells
Your business has a story—are you telling it in a way that connects, engages, and drives sales?In this episode of The Real Bottom Line, Wendy Brookhouse sits down with...
