Welcome to The Real Bottom Line – the podcast for business owners who want to exit on their terms.

I'm Wendy Brookhouse, creator of The Exit Lab and the Business Value Amplifier. In each episode, I talk with founders and experts about what really drives value in a business – and how to build a company that's ready to sell, whether that's in 2 years or 10.

We unpack what makes a business more attractive to buyers. We tackle financials, recurring revenue, customer satisfaction, and systems that take the business beyond you. No fluff. Just real conversations, tools, and ideas you can use right now.

If you're thinking about selling – or just want more control, more freedom, and more value – you're in the right place.

Latest Episodes

Episode 151 - Escaping the Owner's Trap: Building a Business That Works for You

In this episode, I'm joined by the incredibly insightful Lissa Daub, founder of Strong Impact Academy. We met online through a couple of mutual groups, and it was a me...

Episode 150 - The Compound Effect of Entrepreneurship

150 episodes. Honestly, when I started this podcast, I wasn’t thinking about milestones. I just wanted to have conversations with entrepreneurs and share the lessons h...

Episode 149 - Build, Sold, and Keep Connecting

Some entrepreneurs build one business and call it a day. Dalene Allen has built — and sold — more than one… and kept right on making powerful connections.In this episo...

Episode 148 - Forget the Algorithm: The Power of Real Conversation in Social Media

In a world obsessed with algorithms, trends, and going viral, what if the true key to social media success was simpler and more human? This week's guest, Ingrid Deon, ...

Episode 147 - How to Sell a Business Without Selling Your Soul

In this episode, I chat with Gord Stevens, former owner of Uncommon Grounds, Rum Runners, Sugar, and more. Now the COO at Halifax Partnership, Gord shares what it was ...

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